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A few months ago, Sonya sent in a super smart question for MarieTV. Here’s the gist:
There’s so much free information online about what I teach. So why would anyone pay me for my online course?
Gotta say, I love this question. First, because I spend the vast majority of my time (at least 80%) producing the most outstanding free content I possibly can.People don’t buy information, they buy results. Click To Tweet
But here’s the other reason I love this question.
Not only do I run an education based business myself, but I personally invest a substantial amount of time and money in my own ongoing education. I’m a lifelong learner and a lot of times, I’m buying some learning program online.
So I see this “fear” about selling information online in the age of “free everything!” from all perspectives.
That’s why I wanted to share 6 reasons most of us would rather pay you than learn for free online.
Super important note.
Information may be free, but an education is priceless.
And to create a truly outstanding educational experience takes thought, effort, dedication and a deep commitment to your students’ success.
I’m constantly working to become a better and more effective teacher, leader and instructor.
For example, B-School (our online business school) has grown to be enormously successful. We have grads from 104 countries, across 160 industries, spanning 6 continents.
While the program has been producing results for our clients for over 5 years, we just invested an enormous amount of resources completely updating and refreshing every piece of the program.
That’s because we’re deeply committed to our students’ success and we take their time and investment very seriously.
We provide a heck of a lot more than just “information.” We provide education.
Now, I’d love to hear from you in the comments below.
Have you ever paid for anything online that, in theory, you could’ve learned on your own — for free?
What made you hit that “buy” button. And what advice do you have for Sonya or anyone else with these same fears?
Leave as much detail as you can about your experience. Remember, thousands of souls come here each and every week for insight and support. Your share and perspective may be exactly what someone else needs to move powerfully ahead!
Important: please share your thoughts and ideas directly in the comments. Links to other posts, videos, etc. may be deleted as they can come across as spammy.
Thank you for reading, watching and sharing your thoughts.
With all my love,