Career & Business

How Inexperience Helped theSkimm Get 6.5 Million Subscribers

March 6, 2018

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Never build your company on someone else’s algorithm. @theskimm

Can you really start a business from your couch?You can probably guess my thoughts on this (1000% yes!), but if you still have doubts, today’s MarieTV will convince you it’s possible.

Danielle Weisberg and Carly Zakin are co-founders and CEOs of the wildly successful email newsletter, theSkimm. With over 7 million subscribers and investors like 21st Century Fox, theSkimm is a force to be reckoned with.

But that doesn't mean it's been easy. When Danielle and Carly started theSkimm on a couch in their living room back in 2012 with only $4,000, few people believed it would succeed. Even now, they still deal with BS from haters who ask questions like, “Why do you focus on such a small market like women?” Or my favorite, “Email is dead.” — via email!

In today’s episode you’ll learn how these powerhouse CEOs respond to such critics, and why they attribute a large part of their success to inexperience. Yes, really. Carly and Danielle say it was their ignorance — not their connections, their investors or dumb luck — that helped them unlock an idea that had never been done before. If you’ve ever felt intimidated by “experts” who think your ideas will fail, don’t miss this episode. It contains proof that if you follow your gut and keep your eyes on your own paper, you can build a business that impacts millions.

Just more proof of how important it is to start before you’re ready.

I’ve been a skimmr’ for years — get in on their email fun here.

Once you’ve had a chance to watch, I’d love to hear from you. We covered a lot of ground today so I'm curious, what's the standout for you?

What's that one insight that can help you move forward today? Leave a comment below, and let us know.

Remember, share as much detail as possible in your reply. Thousands of incredible souls come here each week for insight and inspiration, and your story may help someone else have a meaningful breakthrough.

Important: share your thoughts and ideas directly in the comments. Links to other posts, videos, etc. will be removed.

Remember this — your far-fetched, never-been-done-before idea could be exactly what the world needs right now. Your heart, creativity and ability to see things differently is a gift.

Don’t doubt it for a second.With tsunamis of love,

XO

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