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How to Be a Star in Your Industry

Have you ever felt blindsided?

Like a situation appeared in your business or life that threw things into a tailspin and suddenly all of your options to move ahead seem, well…

Kinda sucky?

Sooner or later, we all find ourselves in the midst of a challenging situation and can feel ill-equipped to move forward.

When the proverbial dookie hits the fan, many of us react in one of two ways. Either:

1. We freeze up and become unwilling to make any decision — hoping that somehow, someway, everything will “magically” take care of itself (which it rarely does).

Or:

2.  We make a series of rash decisions from a place of anger or fear, triggering even more seemingly sucky problems than we had in the first place.

Thankfully, there is a third option.

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Do you ever wonder what makes certain people captivating, and others…

Not so much?

Often, it has nothing to do with someone’s age, looks or even talent, but rather an innate ability to get and keep other people’s attention.

Kind of like an “it factor.”

Now what if I said that you have this certain “it factor” too but you probably don’t know it and worse, you’re not using it to your full advantage.

Hopefully, you’d be intrigued enough to keep reading…

Because my guest today, Sally Hogshead, is the world’s leading expert on the science of fascination and she’s going to show you six steps to be more fascinating.

Now before you balk, please understand that this isn’t about changing who you are.

This is about understanding and embracing the distinct advantages you were born with and being more of that.

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Sometimes, I just have to stop and praise the sweet heavens above that I was born during this particular time in history.

The Internet continues to be something I’m deeply grateful for.

Specifically, I appreciate how this miraculous and magical vehicle revolutionizes the way we think, live, learn, work, create and distribute art, connect to each other and the world, and express ourselves on a daily basis.

My friend Peter Diamandis, author of the fantastic book Abundance writes,

“Right now, a Masai warrior on a mobile phone in the middle of Kenya has better mobile communications than the president did 25 years ago. If he’s on a smart phone using Google, he has access to more information than the U.S. president did just 15 years ago. If present growth rates continue, by the end of 2013, more than 70% of humanity will have access to instantaneous, low-cost communications and information.”

One of the most exciting things about technology is how, in many ways, it’s leveled the playing field — especially when it comes to entrepreneurship.

The barriers to entry are lower than they’ve ever been. And if you don’t know how to do something, you can start to figure it out — largely for free.

If you, or someone you know, ever finds yourself stopped by a lack of technical know-how or financial resources, this episode of MarieTV is for you.

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Since last week, we’ve been poring through nearly 600 scholarship entries videos for B-School. (That’s a record high for us!)

It’s been an absolute privilege, on behalf of myself and my team, to watch each and every video that has been submitted this year.

We’ve been laughing, crying, hootin’, hollerin’ and sending notes back and forth all week. Most of the time, though, we’ve just been in serious awe of you.

Who you are, your courage, your insight, your creativity and your willingness to go for it.

As you know, we believe in the power of B-School and sincerely hope you’ll join us for it.

But if, for whatever reason it’s not the right fit, know that we’re still cheering you on. We will continue to be here for you: providing education and inspiration each and every week, for free.

I’ll be honest, when I first announced this contest, I didn’t know what to expect. You’ll see that you’ve inspired me to award a lot more scholarships than any of us imagined.

Here are our 31 winners of a full B-School Scholarship for 2013.

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“OMG… why can’t I figure this out!?! It should be such a simple decision, but it’s freaking killing me.”

That was me when I first started my business. The issue I was wrestling with: deciding what to name my business.

I couldn’t figure out whether I should name my business something catchy, descriptive and memorable, or name my business after myself.

Sweet mother of cookie dough! I circled around in this creative cul-de-sac for longer than I care to admit.

In my mind, this was big. Plus, it was holding me back from moving ahead on everything else.

After all, the name of my business informed what my website would be, my email, what logo I’d design, what I’d put on business cards, what my “legal” business would be, if people would remember me, if they’d take me seriously in the first place (or so I thought) and yada, yada, yada.

As a young and totally inexperienced entrepreneur, I investigated this sticky “how to name my business” issue from every angle I could think of.

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